Project Description

Mama Sug’s

HOW WE BROUGHT A HEALTH & WELLNESS BRAND TO LIFE

Brief

Moma Sug’s is a pivoting new health & wellness brand with nutrition products.

The global health and wellness market reached a value of US$ 3,294 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 4,277 Billion by 2027, exhibiting at a CAGR of 4.2% during 2022-2027.

Health and wellness refer to the state of complete wellbeing of the body, mind and spirit. Some of the important aspects of the health and wellness industry include personal care/beauty, nutrition, weight management, fitness, preventive/personalized medicine, etc.

Moma Sug’s was a hobby that has transitioned into a profitable business.

  • Marketing
  • Branding
  • Business Consulting
  • Research & Development (R&D)
  • Public Relations (PR)
  • Graphic Design
  • Digital Media
  • Brand Activation
  • Sales Strategy
  • Community Relations

Deliverables

Founder if Moma Sug’s is a health & wellness enthusiasts with an astonishing product. However the knowledge of the health & wellness industry, over all business and marketing was not one of their strong suit’s.

The team at inMMGroup was contract to bring life to a new brand in a very saturated market. Over all deliverables were: Start-up Consulting; Understanding it’s WHY; Marketing Plan & Strategy; Identifying the niche and creating the niche strategy; Branding and Brand Strategy; Logo Design; Sampling Events; Creation of it’s social media platform; Content creation; Sales Strategy and Community Relations.

Marketing
Branding
Business Consulting
Research & Development (R&D)
Public Relations (PR)
Graphic Design
Digital Media
Brand Activation
Sales Strategy
Community Relations

Results

Moma Sug’s has it own up proprietary product, but has also partner with a larger health and wellness company to strengthen their brand and product line. Several public samplings have been produced with very positive feedback, which have lead the company to create an enthusiastic connection with their new fanbase. Research and Development and Sales Development is ongoing. Most recently, Moma Sug’s has partner with a national non-profit organizations who help children having epilepsy.

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ARE YOU READY TO HEAR HOW WE WILL GO ALL IN WITH YOUR PRODUCT?

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