Data is King in Marketing
“The goal is to turn data into information and information into insight.” – Carly Fiorina, former chief executive officer, Hewlett Packard. An impactful marketing strategy cannot exist without data. That is why the marketing process [...]
inMMGroup and inCity Magazine Sponsors Child Protect
inMMGroup and inCity Magazine Sponsors Child Protect’s SHINDIG Family Friendly Event September 9, 2022 - For 2020, there are nationally reported 618,000 (rounded) victims of child abuse and neglect. The victim rate was 8.4 victims [...]
Marketing Hack: Never Skip a Step
“Great things are not done by impulse, but by a series of small things brought together.” Vincent Van Gogh Effective marketing takes place in stages. Businesses miss the mark when they dive directly into marketing [...]